Buyers do not watch—they scan
Your opening ten seconds should answer: where am I, what is special, and what do I do next. Everything else supports those three questions.
Shot sequencing that respects attention
- Establish exterior + neighborhood context (fast).
- Move through the floorplan with spatial continuity (no teleport cuts).
- Highlight one “memory feature” per major room.
- Close with agent branding and a single CTA.
Pair walkthroughs with stills for ads—see real estate media and broader SMB marketing packages.